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Zeigarnik Effect
Science-Backed Marketing Insights

The Zeigarnik Effect: Why Incomplete Subject Lines Work Better

Katya Pretsch
  • August 6, 2025
  • 10 min read
email vs social media
Science-Backed Marketing Insights

How Email Marketing Compares to Facebook, Instagram, TikTok & LinkedIn [2025]

Ella Svensson
  • August 5, 2025
  • 9 min read
referral emails
Email Tips and Tricks

Think Gmail Tabs Hurt Your Emails? Here’s Why You Shouldn’t Fight the Promotions Tab

Katya Pretsch
  • August 1, 2025
  • 10 min read
edit html email
Email Templates

How to Edit an HTML Email Template (Step-by-Step Guide)

Liam Taylor
  • July 31, 2025
  • 8 min read
AI marketing
Friday Column

AI-Driven Marketing 2025: What Email Marketers Can Learn from Taco Bell and KFC

Liam Taylor
  • July 31, 2025
  • 8 min read
august newsletter
Email Templates

August Newsletter Ideas [+ Free HTML Templates]

Katya Pretsch
  • July 29, 2025
  • 7 min read
HTML email
Email Tips and Tricks

How to Convert Email to HTML

Katya Pretsch
  • July 25, 2025
  • 8 min read
sender score
Fundamentals of Email Marketing

How to Check and Improve Your Sender Score for Better Email Performance

Katya Pretsch
  • July 24, 2025
  • 10 min read
sender reputation
Fundamentals of Email Marketing

How to Fix Sender Reputation and Reach the Inbox Again

Katya Pretsch
  • July 23, 2025
  • 11 min read
multilingual marketing
Science-Backed Marketing Insights

How to Get Started with Multilingual Marketing for Global Email Campaigns

Katya Pretsch
  • July 22, 2025
  • 12 min read

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